Category: Marketing
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This Week – 01.13.13
– CES was this past week and everyone already wrote about it, streamed it and talked about it. I liked Tomasz Tunguz’s summary – it’s short but insightful. Read it if you’re looking for a quick recap of what happened and what to look out for in the next year. Link – Someone hacked Snapchat…
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Analytics Won’t Get You To Product Market Fit
In the new world of big data, everyone in the startup community seems obsessed with collecting data and making data-driven decisions. For the most part, this is a healthy obsession. New analytics platforms like KISS, Mixpanel and Localytics are providing great tools for product managers and marketers to better understand what’s happening inside their apps…
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Get An MBA, But Not Until You’re Useful
As an MBA working in early stage tech, I’m ambivalent about the current conversation in the community about the value of these degrees. On one hand, I’ve met enough MBA founding teams to understand where the vitriol comes from, but I also believe that my graduate business education has been the most rewarding investment I’ve…
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Signal In the Social Noise
Eric Schmidt famously said in 2010 that every two days we generate more data that we have up to 2003. To clarify: dawn of civilization -> 2003 = X amount of data this past weekend = X amount of data That’s mind numbing to think about. It’s also a huge problem, because most this data…
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Building A Thesis
Investing in startups is a phenomenally risky business. True, when compared to the current machine-driven equities market the asset class may not seem as crazy as it did last Thursday, but it’s risky nonetheless. At the early stage there are very few corporate finance tools that will work for potential investments, which is why the…
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Changing With the Market: Netflix
I read this headline from CBS (“Netflix Socks Subscribers With 59% Price Hike“) and I thought it was good inspiration to think about adopting to a changing market. Netflix is a fascinating success story; a company that continues to defy the laws of business physics, or at least manages to bend them in their favor.…
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AirBnb: Design As Competitive Advantage
There’s a great blog post by Chris Dixon that got my head spinning in this direction. Chris’ post is not directly about design; it’s more about the TV industry and Apple but he brought up a good point that I think bears repeating. When Apple was launching the iPhone, a lot of smart people thought that…