Category: Media & Technology

• Bebo & Ning: Second Place In Social Networks

  Recent developments surrounding the world of social networks are consistently pointing to a consolidation of social networks online. Facebook currently touts over over 400 Million users. It’s difficult to say how any users Twitter currently has. The last numbers I saw were about 75 million, but I may be quoting an old stat. Regardless, these…

  Christian Brucculeri

  April 19, 2010

  Marketing, Media & Technology

  2010 web, bebo, digital advertising, facebook, ning, social networking, web 2.0

• Google Docs Are Improving: iWork & Windows Get a friend

  Google recently announced new features and improvements to their Google Docs suite. Some of the new features are great, but their biggest improvement for me is the ability to upload and store documents in any format.

  Christian Brucculeri

  April 15, 2010

  Business, Marketing, Media & Technology

  Google Docs, iWork, Mac, microsoft, microsoft office, online collaboration

• Peer Lending Gets Another Boost

  Peer lending companies like Lending Club and Prosper are sites that connect lenders and borrowers in a transparent, social network style environment. While certainly not risk free investments, I believe these sites allow for a free-market solution to small-to-medium sized loans in an efficient way.

  Christian Brucculeri

  April 14, 2010

  Business, Economics, Media & Technology

  credit cards, finance, loans, peer lending, social network, technology

• Locking on Strategy: Apple & Twitter

  I’ve been trying to identify a trend I’ve seen this week in my RSS feeds, told through the story of Apple changing rules on iPhone application analytics (Venture Beat), the much-discussed HTML5 vs. Adobe battle (I like this Scobleizer read which discusses it) and Twitter developing 3rd party applications for mobile applications and acquiring Tweetie…

  Christian Brucculeri

  April 12, 2010

  Business, Economics, Media & Technology

  apps, blackberry, digital advertising, facebook, technology, twitter, web 2.0, Zynga

• The Media Generation (M2) Means CPMs will Change

  I propose that this level of media exposure greatly lowers the value of advertising, in general. Let’s look a t a 30 second television advertisement. In a 10.5 hours media consumption day, that’s 1/1,260th of the media real estate that a kid is consuming today. Additionally, it seems that kids are multitasking more than ever,…

  Christian Brucculeri

  April 12, 2010

  Marketing, Media & Technology, Music

  advertising, brand marketing, digital advertising, engagement, media, social media, technology, web 2.0

• TFP & Emerging Technologies

  I’m sure a lot of projects look like Google before the rubber hits the road. I think that the venture capital industry provides importnat value to the marketplace and I hope to see it investing and growing TFP-positive companies.

  Christian Brucculeri

  April 7, 2010

  Business, Economics, Media & Technology

• Twitter Ad Networks: Paid-Earned Media

  A Friend of mine sent me a link to 140 Proof, an ad network that serves up sponsored ads in Twitter and asked me for my onion on the network. I’m not going to link out to the network, but I would like to talk about my thoughts on these networks.

  Christian Brucculeri

  April 1, 2010

  Marketing, Media & Technology

  digital advertising, earned media, Marketing, social media marketing, twitter

• Quora and the $86 Million Question (and Answer)

  TechCrunch recently announced the round of financing secured by Quora, a new site founded primarily by ex-Facebook employees. At a rumored $86 Million valuation, the site has garnered significant attention from the start-up, tech and VC worlds. I recently received an invitation to join and spent the past few days playing around on it in…

  Christian Brucculeri

  March 30, 2010

  Media & Technology

  social media, technology, venture capital, web

• The iPad and Cloud 2

  I was pretty unexcited about Apple’s announcement of the iPad. However, after reading some of the recent hype pieces about the product, along with the stories of the first lines being sold out, I’m starting to turn around.

  Christian Brucculeri

  March 29, 2010

  Media & Technology

• The “Death” of Publishing

  I do not believe that all brands need to create deep content and media to be relevant in social media. In fact, I’d prefer that a number of brands do not spend their time creating content and instead, spend their energy creating great products and communicating value propositions that support their products.

  Christian Brucculeri

  March 28, 2010

  Business, Marketing, Media & Technology

  advertising, brand marketing, earned media, engagement, social media marketing, web 2.0