Hi, my name is Christian.

Google Docs Are Improving: iWork & Windows Get a friend

Google recently announced new features and improvements to their Google Docs suite. Some of the new features are great, but their biggest improvement for me is the ability to upload and store documents in any format.

Christian Brucculeri

April 15, 2010

Business, Marketing, Media & Technology

Google Docs, iWork, Mac, microsoft, microsoft office, online collaboration

Peer Lending Gets Another Boost

Peer lending companies like Lending Club and Prosper are sites that connect lenders and borrowers in a transparent, social network style environment. While certainly not risk free investments, I believe these sites allow for a free-market solution to small-to-medium sized loans in an efficient way.

Christian Brucculeri

April 14, 2010

Business, Economics, Media & Technology

credit cards, finance, loans, peer lending, social network, technology

Locking on Strategy: Apple & Twitter

I’ve been trying to identify a trend I’ve seen this week in my RSS feeds, told through the story of Apple changing rules on iPhone application analytics (Venture Beat), the much-discussed HTML5 vs. Adobe battle (I like this Scobleizer read which discusses it) and Twitter developing 3rd party applications for mobile applications and acquiring Tweetie…

Christian Brucculeri

April 12, 2010

Business, Economics, Media & Technology

apps, blackberry, digital advertising, facebook, technology, twitter, web 2.0, Zynga

The Media Generation (M2) Means CPMs will Change

I propose that this level of media exposure greatly lowers the value of advertising, in general. Let’s look a t a 30 second television advertisement. In a 10.5 hours media consumption day, that’s 1/1,260th of the media real estate that a kid is consuming today. Additionally, it seems that kids are multitasking more than ever,…

Christian Brucculeri

April 12, 2010

Marketing, Media & Technology, Music

advertising, brand marketing, digital advertising, engagement, media, social media, technology, web 2.0

TFP & Emerging Technologies

I’m sure a lot of projects look like Google before the rubber hits the road. I think that the venture capital industry provides importnat value to the marketplace and I hope to see it investing and growing TFP-positive companies.

Christian Brucculeri

April 7, 2010

Business, Economics, Media & Technology

The Startup Visa and David Ricardo

Allowing entrepreneurs into our country to start new businesses is good for everyone and it doesn’t threaten anyone. It’s only a net-positive benefit to GDP to have new value-generating firms in our country; I simply do not understand the counter argument.

Christian Brucculeri

April 5, 2010

Business, Economics

entrepreneurship, startup, technology, web 2.0 entrepreneurship

Twitter Ad Networks: Paid-Earned Media

A Friend of mine sent me a link to 140 Proof, an ad network that serves up sponsored ads in Twitter and asked me for my onion on the network. I’m not going to link out to the network, but I would like to talk about my thoughts on these networks.

Christian Brucculeri

April 1, 2010

Marketing, Media & Technology

digital advertising, earned media, Marketing, social media marketing, twitter

Quora and the $86 Million Question (and Answer)

TechCrunch recently announced the round of financing secured by Quora, a new site founded primarily by ex-Facebook employees. At a rumored $86 Million valuation, the site has garnered significant attention from the start-up, tech and VC worlds. I recently received an invitation to join and spent the past few days playing around on it in…

Christian Brucculeri

March 30, 2010

Media & Technology

social media, technology, venture capital, web

The iPad and Cloud 2

I was pretty unexcited about Apple’s announcement of the iPad. However, after reading some of the recent hype pieces about the product, along with the stories of the first lines being sold out, I’m starting to turn around.

Christian Brucculeri

March 29, 2010

Media & Technology

The “Death” of Publishing

I do not believe that all brands need to create deep content and media to be relevant in social media. In fact, I’d prefer that a number of brands do not spend their time creating content and instead, spend their energy creating great products and communicating value propositions that support their products.

Christian Brucculeri

March 28, 2010

Business, Marketing, Media & Technology

advertising, brand marketing, earned media, engagement, social media marketing, web 2.0