Tag: apple
-
Creative Destruction In the Music Industry
I am a very happy Spotify Premium customer. Everyone talks about Spotify like it’s some type of new social media driven discovery engine, spreading new music through our networks like a happy virus of connectedness. I think that description hurts them because that’s not what makes Spotify great and it’s not what’s innovative. I keep my…
-
Segmentation and CRM
I recently had an experience with customer service at Apple that reminded me of lessons I’ve learned on segmenting customers. My iPhone broke after a few months of use; the home button stopped responding. The last three months in my life have been hectic, so I just worked around the problem for a while. By…
-
Five Things I Learned From Steve Jobs
On the heels of Steve Jobs’ announcement that he’s retiring from Apple (okay, I’m a little late for the heels, but there was a pseudo-hurricane), I thought I’d reflect on the top five things I take from the single greatest entrepreneur in the history of consumer technology. 1. Know Your Customer: When you start a…
Hi, my name is Christian. 