Hi, my name is Christian.

I write about tech, media & startups

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  • Experience > Spec

    If you’ve read more than one of my posts, you’ll know that I’m an unashamed Chris Dixon fan, and seem to have trouble going more than a few weeks with linking to his blog. Well once again, Chris wrote a post on the The Experience Economy a few weeks ago that I highly encourage everyone reading.…

    Christian Brucculeri

    June 13, 2012
  • Creative Destruction In the Music Industry

    I am a very happy Spotify Premium customer. Everyone talks about Spotify  like it’s some type of new social media driven discovery engine, spreading new music through our networks like a happy virus of connectedness. I think that description hurts them because that’s not what makes Spotify great and it’s not what’s innovative. I keep my…

    Christian Brucculeri

    June 2, 2012
    apple, cloud, digital media, music, spotify, technology
  • Signal In the Social Noise

    Eric Schmidt famously said in 2010 that every two days we generate more data that we have up to 2003. To clarify: dawn of civilization -> 2003 = X amount of data this past weekend = X amount of data That’s mind numbing to think about.  It’s also a huge problem, because most this data…

    Christian Brucculeri

    May 6, 2012
    Marketing, Media & Technology
    big data, online advertising
  • Lean Vetting

    I’ve been spending a lot of time reading Eric Ries lately.  If you haven’t read The Lean Startup, you should get it and check it out.  Working in early-stage consumer-facing products, this book is as close to a bible as I’ve ever read and it helped me reframe the way I think about business-building. In…

    Christian Brucculeri

    April 3, 2012
    Business, Media & Technology
    Business, strategic decisions
  • Rethinking the Tip Jar

    I picked up some coffee the other day at Birch Coffee near our offices and encountered this tip jar (yes, I tipped for LOTR): Aside from this being a creative way to ask for tips, I am willing to bet that this tactic is more effective than a standard tip jar.  Instead of asking explicitly…

    Christian Brucculeri

    February 29, 2012
    Business, Economics
    birch coffee, gamification, micro economics, startups
  • Retail is Dead, Long Live Retail

    There’s a pretty good read in the Economist this week on ‘making it click‘ that convincingly makes the point that the Internet presents little opportunity for retailers.  This is an over-simplification of the point of the article.  The author also discusses opportunities to for traditional retailers to use the Internet and mobile in innovative ways…

    Christian Brucculeri

    February 28, 2012
    Business, Media & Technology
    ecommerce, online marketing, retail
  • Segmentation and CRM

    I recently had an experience with customer service at Apple that reminded me of lessons I’ve learned on segmenting customers. My iPhone broke after a few months of use; the home button stopped responding. The last three months in my life have been hectic, so I just worked around the problem for a while.  By…

    Christian Brucculeri

    February 7, 2012
    Android, apple, CRM, Marketing
  • The Rest of the Story: Revisiting 2011 Predictions

    Happy New Year, all.  Here’s to another twelve months of limitless possibilities in 2012. A year ago I wrote a post on predictions for 2011 and listed five meta-trends that I saw transpiring in the world of tech and media.  I thought it would be a good idea to bring them back up and discuss what…

    Christian Brucculeri

    January 1, 2012
    2011, early stage, mobile coupons, mobile gaming, new media, social media, startups, tech
  • Thinking Big

    I love this vision slide from Zynga’s Road Show deck. You cannot build a big company without thinking like this:

    Christian Brucculeri

    December 28, 2011
  • Processing Final: Twitter DataVis Application

    I’m finishing up my class in computational media at NYU’s ITP program. I have to say, it’s been an awesome experience and it’s gotten me excited to learn Javascript as a next challenge. I’ll probably start at Code Academy and work my way into more advanced topics and lessons. A few takeaways that I’ve gotten from the…

    Christian Brucculeri

    December 11, 2011
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