Hi, my name is Christian.

I write about tech, media & startups

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  • The Web Is Mobile

    This is becoming increasingly obvious, but it’s fascinating to watch the fast adoption of the mobile web. This inflection point  is another game-changer largely brought to us by Apple.  If the iPod official changed the way we consume music, it was the iPhone that really broke down the barriers between American consumers and the mobile…

    Christian Brucculeri

    December 6, 2010
    Media & Technology
    emerging media, internet search, mobile, social web
  • Buh-Bye Credit Cards: Near Field Communications Will Let You Pay By Phone.

    According to RWW, Google announced yesterday that the next version of Android (Gingerbread) will include native support for Near Field Communications (NFC).  NFC, according to available definitions: …is a wireless technology that allows data to be exchanged between two different devices — say, a credit card or a cell phone and a credit card terminal —…

    Christian Brucculeri

    November 16, 2010
    Business, Marketing, Media & Technology
  • SCVNGR Goes Global, 8 People Care…For Now

    I read a RWW article this morning on SCAVNGR launching it’s platform internaitonally and integrating with Google Maps (SCVNGR Goes Global and Becomes the First Service to Use Google’s Places API) and a few thoughts crossed my mind.  I generally use this blog for organizing thoughts,  so it seems like a good place to hash through…

    Christian Brucculeri

    November 2, 2010
    Business, Media & Technology
  • The Noise Before Defeat

    The elegant benefit of doing upfront strategy development is that it promotes productivity to effectiveness. To-do lists should be comprised of items that support the strategy, the strategy supports the goal and the goal supports the objective. Assuming that your strategic thinking is sounds, your tactical actions will all increase your effectiveness at reaching your…

    Christian Brucculeri

    October 11, 2010
    Business
    Business, digital marketing, Marketing, strategy, task management
  • Being Optimistic

    Aside from making life more enjoyable, optimism can unlock creativity and open up possibilities in business, negotiations, tech development, strategy, marketing and really life in general. Of course, no degree of optimism will replace results, but it’s a fantastic attitude to have when leading organizations because it motivates others to think about possibility.

    Christian Brucculeri

    September 10, 2010
    Business
  • Mobile Coupons

    The short story is that we’re nowhere near replacing traditional coupons with digital ones, but it’s going to happen very quickly when someone solves a few problems that dont seem particularly complicated. I think the opportunity is going to be exploited by a strong application and site which will drive a critical adoption rate from…

    Christian Brucculeri

    August 25, 2010
    Business, Marketing, Media & Technology
    digital media, mobile, mobile coupons
  • Driving to Transactions

    I’ve been working in marketing for several years now, working with startups, major brands, service organizations; lots of companies that are all trying to get a message out. I’ve come to realize over the past few year, especially with the growth of social media, that a lot of budgets are being spent on brand media,…

    Christian Brucculeri

    August 19, 2010
    Business, Marketing
  • Meebo Share

    The new Meebo Bar is a really great addition to the company’s product suite and I would recommend checking it out if you have a content-rich site. The technology basically breaks up the content content on your site and makes it unbelievably easy for a visitor to drag-and-drop images into their social graph to share…

    Christian Brucculeri

    August 8, 2010
  • Twitter Endorsements

    I just finished this ReadWriteWeb article on  new pending “shout out” feature from Twitter.  It looks like this new feature will be offered by the platform to allow peers to verify, or endorse, other accounts as being relevant or meaningful in one category or another.   I believe this is a step in the right…

    Christian Brucculeri

    August 5, 2010
    Media & Technology
  • We Lost Our Gold

    And now for something completely different. A few friends have discovered and pointed out a new social media campaign that I think is really well done . We Lost Our Gold features Muppets, New York City, and $10,000 cash.  I’ll be very interested to see the video view metrics on this campaign, as well as…

    Christian Brucculeri

    August 3, 2010
    Marketing, Media & Technology
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